doTERRA MLM Review – Is This a Scam?

doTERRA MLM Review – Is This a Scam?

This doTERRA MLM Review should guide any aspiring or seasoned marketer to form a decision whether to immediately engage in the use and distribution of the essential oils doTERRA produces or shelf the whole idea as a scam.

doTERRA, Product Overview

doTERRA is a multi-level marketing (MLM) company in the field of essential oils with its headquarters in Pleasant Grove, Utah, United States of America. The company’s product line consists of more than 100 essential oils, skincare products, weight control and supplements. It has been in operation since 2008.

doTERRA MLM Review – Is This a Scam?
doTERRA Deep Blue Rub, 4 oz

David Stirling is the founder of doTERRA. With the company’s composition of about 1300 employees and more than three million independent distributors, the company generates more than $1 billion a year from worldwide sales.

doTERRA has been recognized for its excellent performance with numerous awards in the industry, including Business of the Year 2013 from the mayor of Pleasant Grove, Utah.

Some of his popular products include doTERRA Deep Blue Rub, doTERRA On Guard and the company’s essential oil diffuser line.


The Good and the Bad About doTERRA MLM

The Good About doTERRA MLM

  • High customer retention – the company’s website says that the average customer retention in the industry is 10-15% and its overall satisfaction is exceptional. The company has a 79% to 85% retention rate in its network of customers and independent distributors.
  • Membership options are flexible in that people can join as a wholesale member or health advocate. Wholesale membership gives access to wholesale prices by 25% to 55% lower than retail prices.
  • Under the healing hand foundation, the company is in charitable activities through the Healing Hands Foundation. The organization maintains that its mission is to bring hope and healing to the world so that lives are free from poverty and disease. It also aims to help poor countries become more self-reliant. Contributions are collected from clients, employees and Wellness Advocates to support the foundation in its global efforts.
  • Certified pure therapeutic products are guaranteed since they created their own testing process called Certified Clean Therapeutic Class (CPTG). This testing process ensures that doTERRA oils are of the highest quality and purest. To comply with these standards, products should not contain added fillers, harmful impurities and synthetic ingredients.
  • The cost of starting a business and annual updating is very low for a multi-level marketing company. The company also offers an excellent training program and many business tools for its Wellness Advocates.
  • Assured training and support
  • There are benefits of high compensation in that all health care lawyers receive 25% of their retail sales. They also get bonuses for attracting new distributors. There are no minimum requirements for a minimum order for a month; however, at least 100 personal bindings are required to receive a commission.

The Bad About doTERRA MLM

  • The company was investigated in 2014 by the U.S. Food and Drug Administration for the presence of drugs that were allegedly distributed by doTERRA distributors on their websites and social networks. The allegations claimed included treating Ebola, treating cancer, and treating neurological and cardiovascular diseases, among other claims of treatment. Promotion and marketing of products without FDA approval as preventative or curative measures for medical conditions violates the Federal Food, Drug, and Cosmetic Act.In 2014, the FDA issued a warning letter to doTERRA and took the corrective actions that the essential oil company should take regarding this issue. DoTERRA issued a statement of compliance with the US Food and Drug Administration.
  • Regarding the Certified Pure Therapeutic Grade doTERRA trademark, the concern is that it seems that certification is an objective measure of the company itself and does not have real industry advantages. This is a set of criteria that they measure, but it is a little misleading in its submissions to the public. However, although the term is a trademark of the company itself, further investigation reveals that this process is actually confirmed by third-party laboratories.
  • According to DoTERRA’s 2018 earnings report, 62% of distributors are entry-level, while 53% receive an average compensation of $380 per year. This means that 9% of Wellness Advocates have not received any compensation. Although these are better chances than many multi-level marketing companies, entry-level participants should understand that in some cases they will not be able to return their investments within a year; the income statement indicates income, not profit.
  • In 2017, a lawsuit covering the years between Young Living and doTERRA was settled, and Young Living was created to recover damages for fraud. Although this does not negatively affect doTERRA, counterclaims in the case may affect the public opinion of these companies. Young Living and doTERRA sued each other for creating oils with synthetic, additive compounds. Dr Robert Pappas was asked to testify and claim that he had found synthetic compounds in Young Living oils and stated that Young Living v. doTERRA was suspicious. Both sides discarded this part of the case. It may happen that doTERRA oils do not contain synthetic compounds, or this case and its ambiguous resolution may indicate otherwise. Potential distributors should be aware of this conflict.

Who is doTERRA MLM For?

doTERRA is a legitimate business and wellness opportunity for people interested in the beneficial use of essential oils. The company adheres to rigorous scientific testing, and its products are certified for the absence of contaminants and artificial ingredients.

Becoming a doTERRA consultant may be right for you, but we also recommend exploring this opportunity and comparing it with other MLM essential oils companies to make sure you find your best match.

doTERRA Tools and Training

The company provides much training, mentoring and team incentives for its wellness attorneys. New distributors start training with a six-week online course to tell them about the company and its products.

At the end of each module, tests are included to make sure people understand everything they need to know about their new venture. Free business tools such as PowerPoint presentations, sales scripts, email templates and newsletters are provided to help.

doTERRA offers eBooks online that teach you how to use and sell essential oils and related products through independent distributors known as Wellness Advocates. These Wellness attorneys are responsible for presenting, training and selling products to the public.

doTERRA MLM Support

If you are not able to get hold of a doTERRA consultant to guide you through their business proposition, their website offers a good support platform with options of telephone, online chat and by email where your technical issues or inquiries are received and immediately resolved.

doTERRA Price

With a membership fee of $35, your relationship with doTERRA starts. To become a wholesale member, purchase one of the following registration packages:

  • Home Essentials Kit ($275)
  • Emotional Aromatherapy Diffusion Kit ($195)
  • Family Essentials Set ($150)
  • AromaTouch Diffused Kit ($150)
  • Natural Solutions Kit ($550)
  • Each Oil Credit Set ($1,950)
  • Clean and Recovery Kit ($245)
  • Diamond Set ($2,750,750)

Wellness attorneys must also choose one of these start-up kits to register as a distributor. The company also offers the opportunity to earn 10% to 30% of the purchase amount in points that can be exchanged for free doTERRA products.

My Final Opinion of doTERRA MLM

After considering customer reviews and the advantages it offers not forgetting its drawbacks, I find doTERRA MLM a legit business with adequate tools, training and support needed for a new affiliate marketer to thrive and make money.

However, I find it ideal for ladies gifted with good marketing, networking and sales skills.

If you are interested in a legitimate online business opportunity that you to start with now, take time to check out my top recommended product. You will understand how to run a full-time online business without worrying about where to get customers for your products.




$150 – $2,750










  • High customer retention
  • Flexible membership
  • Certified pure therapeutic products
  • Assured training and support


  • Investigated by FDA
  • The Certified Pure Therapeutic Grade doTERRA trademark is doubted
  • Investment cannot be returned within a year
  • Lawsuit history

8 thoughts on “doTERRA MLM Review – Is This a Scam?”

  1. I’m an inactive doTerra Distributor (they call them Wellness Advocates) so this review caught my eye.

    I can vouch for the quality of the oils and I still buy certain ones from time to time. I can also vouch for the fact that the company is 100 legit and not a scam. 

    So, why did I decide not to continue with my doTerra business?

    One of the reasons was the pay plan. The way it is structured is great if you’re a dyed in the wool network marketer. This is because, I believe uniquely in the industry, the percentage commissions you earn from your downline sales increases the further down in levels you go, rather than decreases as is the norm in network marketing.

    This is a double edged sword. On the one hand, it encourages people to develop leaders within their team so as to duplicate business growth down the levels and earn not only these larger commissions, but also the various rank bonuses.

    On the other hand, it places too much emphasis on the recruiting of new Wellness Advocates, ie, promoting the business rather than the products. This not only leaves doTerra open to accusations that it is a pyramid scheme, which it is not, but it also penalizes people who come in only wanting to share the oils with family and friends, etc, rather than build a massive network.

    These people will only really build a ‘front line’ and, as such, they will find that their commissions go from 25% initially for a retail customer purchase down to low single figures after 3 months. 

    There is also the requirement to personally order $100 of products each month in order to qualify for commissions which you mention. As you rightly say, you don’t have to do it, but you won’t earn any money if you don’t.

    What I also felt uncomfortable with was the way that network leaders encourage their teams to act like Doctors or Pharmacists, by sending samples out to prospects suffering with various different ailments and telling them to take 2 drops of this or that internally. It takes about 4 years to obtain a degree in aromatherapy and when I mentioned this to an aromatherapist I knew, she was absolutely horrified. 

    Advocates making medical claims about the products is something that all companies in the Health and Wellness space experience and they, like doTerra, issue very firm guidelines as to what people promoting their products can and can’t say. Sadly, many people just ignore this or don’t plug themselves into the training offered either by the Company or their Uplines and just go off and do their own thing. This has the unintended effect of bringing the Company and it’s ethics into disrepute but is a problem caused by the individuals concerned rather that by the Companies themselves.

    I agree with your conclusions in this review. It’s legit, but not for me.

    • Sharing your own experience about doTERRA products is wonderful in a sense that readers of this review and myself get a face and a name to an actual user of the product. 
      The requirements to do business can be so demanding only allowing one to trade for a few months as it happened for your case. Trying to turn distributors to aromatherapists is not a good ethical move; I stand with you against it.
      Thank you, Richard, for this honest comment. I appreciate it.

  2. Thank you for this review. It’s very helpful to know if a fairly new business is a scam or not. I was invited to join a similar business recently and ended up closing the account after reading more about how they wanted me to spend money to make money. I really don’t think we should have to spend money on a company’s product in order to become members to sell their product for them. In fact, the more I looked into it, they looked more and more like a pyramid scheme. As an affiliate got more and more people under them, the higher they were and the more they made. But their average amount of affiliates (59,000) only made about $120 a year. Not what I had in mind and canceled my membership without ever making a purchase. 

    • You used your mathematical mind to know when to quit. By reading a business plan and projecting future returns, it is possible to know if you can be able to get the needed resources to make it work.
      You made the right assessment and took the right decision. If something is not for you, you let it go!
      Thank you for sharing your experience.

  3. As popular as it is, I have yet to see anyone fully living the abundant lifestyle publicized by these MLM companies.  

    With a billion dollars in world wide sales someone, some where is living the dream !. I am not saying these are a scam. All MLM companies sell the sizzle not the steak. 

    Like you say it does appeal to ladies. And most women I know have good social contacts they are able to leverage, although not all, like or want to participate in MLM. 

    Yours is a well researched detailed review, I am guessing you had inside information. 

    • Thank you, Michael, for the positive comment about the review. It has been to fully classify MLMs like doTERRA are pyramid schemes, but in the truth of the matter is that the distributors at the bottom earn less than those that joined before them. It requires a lot of hard work and patience to earn the money you dream of. It is not a trade for everyone. 

  4. Hello there, a big thanks for putting this article on doTerra MLM review. I have really had a lot about the doTerra MLM, so I thought it wise to come online to get more information on it and to know if it’s worth investing on. I think the air have been cleared already on that. It’s legit and cool maybe I will just have to give it a trial. Well done.

    • Thank you, Sheddy, for the comment. It is good to know that you have found this post to be of interest to you and you will be trying out the essential oils. I hope you find success in your endeavours and live to give your review as well.


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